Tracing Information Flows Between Ad Exchanges Using Retargeted Ads

Interested in reading the paper? Well, the paper can be found here.

You are welcome to use any of the code or data we collected, but if you do we just ask that you cite us with [BibTex]

As a service to the community, we make the full datasets from this study available to the public. We provide two datasets:

  • The small dataset, available here (about 1 GB), contains all of our labeled ad images, and the sources, destinations, and inclusion chains for all requests.
  • The large dataset, available here (about 25 GB), contains everything in the small dataset, plus all HTTP Request and Response headers.
The small dataset archive includes a README explaining the purposes of all files and the data formats. We recommend that anyone who is interested in analyzing this data start with the small dataset, it is simply easier to work with and explore. Only download the large dataset if you absolutely need the full HTTP headers, e.g. if you want to know exact cookie values that are being set to and from the browsers.